Lanes exists as a lifestyle brand for authentic living. Offering minimal elegance of significant pieces with meaningful purpose. To encourage positive passions, archival inspiration is presented through @lanes_studio and Lanes Lifestyle articles.
We began as voted for by an audience. From our brand name, Lanes, to the first designed product, our original White Vest.
It’s essential that our Capsule Collection is built at a mindful pace. Focusing on quiet luxury design, Lanes offers elevated everyday-pieces to compliment many styles, and enhance an already owned wardrobe.
Lanes was founded in 2023 by Stylist and Designer, Nick Howard-Lanes. Nick breathes creativity, beginning in costume on blockbuster films, styling television shows, designing commercials, and personal styling clients to become their sweet authentic selves.
Naturally, Nick wanted to build a creative brand around a positive, inspiring and authentic ethos. Based in Surrey, England, the organic nature of his surroundings is witnessed in the comforting neutral aesthetic of Lanes.
A calming and uncomplicated world emerges, for pure self-expression to arise.